The product is a trade paperback textbook titled "Secrets of the Best-Run Practices, 3rd Edition" by Judy Capko. Published by Greenbranch Publishing, LLC in 2017, this book covers subjects such as business & economics, medical practices, administration, insurance, and practice management & reimbursement. With 182 pages, this book is a valuable resource for individuals in the healthcare industry looking to enhance their knowledge and skills in managing successful practices.