The product is the 2019 edition hardcover textbook "Applied Behavior Analysis" by authors Timothy Heron, John Cooper, and William Heward. Published by Pearson Education, this textbook covers subjects in the areas of Education and Psychology, specifically focusing on Professional Development, Special Education, and Behaviorism. With a total of 912 pages, this comprehensive book offers valuable insights and information for students and professionals in the field of behavior analysis. The classical language used in this textbook is English, making it accessible to a wide range of readers interested in the subject matter.